C**************o

• Create and prioritize the backlog and roadmap according to business priorities. • Define the scope and prioritization of developments taking into account the business impact • Analyze the viability of requirements together with the areas. • Transmit the vision and requirements of the stakeholders in clear and precise instructions for the teams, both from the business perspective and from the technical and practical approach, and follow up on them. • Perform Benchmark analysis to understand customer and prospect behavior, discover new needs and functionalities, and identify trends. • Identify and solve problems or failures in the product. • Work as a team with areas such as Marketing, Development/IT, Logistics, CX, Commercial to ensure the best purchasing flow and user experience. • Produce UX deliverables, wireframes, high fidelity mockups, Create and contribute to the maintenance of design systems. Evaluate the usability of prototypes. Quickly iterate design solutions. Identify opportunities for improvement in the product. • Implement and track SEO improvements.

• Coordination with brands for monthly planning of actions: - Calendar of actions and KPIs - Guidance on good practices in effective and profitable processes. - Active listening to customer needs that translate into actionable needs. - Proposals for improvement and added value. • Cataloging of products and Permanent Update, Prices and Stock on the different digital platforms: Vtex / Magento. • SEO Optimizations: Keywords, Descriptions, Metatags. • Intelligent Search IO Optimizations: Merchandising rules, Synonyms, Redirections, Analysis of keyword reports without results • Comprehensive catalog design: Creation of Category Tree. Constant optimization of product display on digital channels. • Creation and execution of launches, promotions and digital events (Hot Sale/Cyber ​​Monday, etc.). Deal of Offers. Coupons, customer cluster, commercial conditions. • Proposal layout, optimization and approval of campaign graphic pieces for the WEBSITE. • Joint management of implementation, control and execution of Email-Marketing and E-Marketing. • Creation, assembly and updating of Delivery/Shipping Channels and Rates. • Collaborate with the actions planned by the Accounts team. • Bug reporting, monitoring of developments, implementations and evolution of site improvements. • Contact and work together with the different areas involved in resolving needs. • Exploration and development of new technologies. • Internal team management, planning, prioritization and backlog organization.

• Consolidate the development of our own online channel: Platform, Catalog, Payment Gateways, SEO/SEM. • Comprehensive management of the development and operation of sales through digital channels: Issuance of Orders, Shipping and Withdrawals in branches, Logistics, billing and monitoring. • Cataloging of products and Permanent Updating of the Portfolio. • Creation and execution of launches, promotions and digital events (Hot Sale/Cyber ​​Monday). Preparation of reports and monitoring of KPIs. • Mercado Libre Fullfilment assembly management • Customer Service: Support to the customer in all stages of the purchasing process (Pre/post sale) through different channels such as: Chat, Telephone and Mail. Management of complaints and returns. • Graphic Design: Creation of graphic proposals for the different communication outlets. Specifically in campaigns for WEBSITE, Email-Marketing, E-marketing. • Inventory Control, Replenishment, Entry and Stock Tracking