V**************s
Información del candidato
Trained professional skilled on video content platforms, analytical reporting & tracking and digital marketing initiatives.
Expertise:
• Social Media Management
• Content Production
• Growth Marketing
• Product Management
• Editorial Consulting
• Engagement & Media Development
• Diversity & Inclusion Initiatives
• Consumer Journey
Educación
Experiencia laboral
Running the vertical Family & Kids. YouTube accounts brands: Disney, Marvel, Star Wars and National Geographic. RESPONSIBILITIES . Strategic, analytical, operational and product management support in the development of formats for the different digital media. . Build a fluid interaction in relation with Marketing, Business Intelligence, Creative Content, Programming & Ad Sales to optimize the performance of the content, support the campaigns and initiatives of the region and share the best practices/cases/workflows. . Consulting role for technical, legal, commercial and YouTube branding issues. Account migration projects, video monetization, third party copyright . Organic positioning (SEO) on YouTube based on the growth of traffic KPIs and Brand Safety.
Digital Responsible focus on Social Media, providing services to Adsales for LATAM and Brazil. Creative proposals for different clients. Project follow up, planning interactive advertising strategies and manage internal and external teams: content, design and programming. Facebook, Twitter, YouTube & Instagram Content
•Content career guidance (Webinars, interviews with HR specialists and Blogging). • Planning communication strategy on: Email Marketing, Blogging, Website and Advertising. • Responsible for tretention plan for end users (job seekers). • Development the strategy of marketing actions to achieve goals of growth at website metrics: applications, visits, receiving emails, updating resumes. • Product Manager
