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I was born in Quito. My professional career was developed in Ecuador, Spain and France, where I was based for 10 years. I’m a consultant, marketing and communication professional. I have a degree in Tourism Business Administration from SEK International University. I hold a master’s degree in Tourism Management and Development from IREST (Sorbonne University of Paris I) and a master’s degree in Information and Communication Sciences from Grand École CELSA (Sorbonne University of Paris IV). My extracurricular training revolves around digital traffic, digital marketing, digital brand development and coordination of online events.

I has held positions as head of internal communication for the travel agencies of the French multinational ACCOR in Paris. Public positions as director and advisor of public relations, political, tourist and financial communication in Ecuador. I have also served as director and manager of marketing, event’s organization and communication in private and associative companies such as the French Alliance of Quito, among others. I have managed human teams in 410 establishments in a single project and professional teams of up to 100 people in the areas of audiovisual production, journalism, web development and citizen participation.

In 2019 I founded the digital marketing and strategic communication agency CrakSTUDIO, providing professional services to clients in Ecuador, France and Canada in three languages. I’m an independent consultant.

https://linktr.ee/PVBConsultant